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Time to rethink video. People don’t like to read – they want information spoon fed to them, and video is THE way to deliver it, now that broadband is ubiquitous.
Web video is huge! Tradeshow traffic is down, and companies have learned they can reach more people, more conveniently, and less expensively by demonstrating their product, and telling their story, through video on their Web sites. Imagine a tradeshow that is open 365 days a year, free to attend, does not require travel, and prospects can get there with a click of a mouse.
If you’re not on Youtube, you’re not in the game.